Category Archives: Location based services

What Makes a Successful SOcial Media Campaign?

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Useful to clarify your thought processes

SO! What? SOcial

How is a social media campaign best executed?

This infographic below created by Cox Blue highlights some of the universal components of a successful social media marketing campaign. What are your thoughts in regards to this infographic?

What makes a successful social media campaign?

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Facebook adds graph search – with help from Bing

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It looked like an also ran, but I don’t think everyone has grasped this yet. I’m going to let the dust settle before I tell you why I think this is a possible game changer for Facebook. I also want to see how they roll it out. I see real potential here, along the same lines as why LinkedIn is succeeding in making increasing profits where others are falling. There’s more we need to know first, but this has potential.

Foursquare updates and changes

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Foursquare, new features and privacy policy

Rebecca Roebuck

foursquare-logoEarlier this year, Foursquare announced new features and an updated privacy policy. Here is their message to users:

Hello Foursquare community!

2012 has been a pretty huge year. We’ve released over fifty new features, welcomed nearly 15,000,000 new people to Foursquare, and had our 3,000,000,000th check-in. It’s a bit clichéd to say this, but your support really is what keeps us going day after day.

As our product evolves, one of the things we do is update our policies to match it. And a big aspect of that is privacy (something we think about a lot). This email lays out a couple changes that we’ll be making to our privacy policy in the coming month, and explains how they affect you and what you can do about it.

We know that privacy policies can be dense, so we put together a high-level document that we think of as our “Privacy…

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