Yesterday was a fascinating day.
I traveled to a big city to meet a friend that I’d never met face to face in real life, until yesterday .
We’d been chatting online for 5 years.
After four and a half hours of chatting, drinking and eating I now understand why this person wants to remain anonymous. Fiercely private but a really great friend it was such a joy to meet up.
So how do you create an online presence for a person who wishes to remain a secret?
Answer :- Work on their brand, not on their personal presence.
What if the person does not have a brand?
Answer :- Create one
There are a whole load of directors, artists, bands, and businesses where the people do not want a presence on social media, but they want their business to have a presence.