While the general public views LinkedIn as a place to connect with recruiters and post an “online version” of their resume it’s also an exceptional platform for businesses to seek out and capture some very targeted leads. It provides a great opportunity for you to promote your product and/or services where many conversations around topics specific to your industry are most likely already happening. If you haven’t taken advantage of what LinkedIn has to offer, now is the time to start.
Finding leads on LinkedIn:
Use the advanced search opportunity to find members based on location, company, industry, job titles, size of company, etc.
Check out who’s been viewing your profile and reach out to them, they’re probably looking at your profile for a reason.
After you connect with users, send them a message thanking them for the connection. None of those generic messages either, it doesn’t take much to…
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