Kindle’s amazing market share
Android tablets have nearly caught up to iPad devices as the world’s most popular tablet platform, and some project that they may even overtake iPads later this year. According to new research from app analytics company Localytics, the U.S., and specifically Amazon, should take the most credit for that trend: some 59% of all Android tablet usage came from the U.S., with over half of that attributed to Kindle Fire and Fire HD tablets, working out to a 33% share.
The numbers are based on usage of apps with Localytics analysis and marketing data installed on them. Localytics says that in total there are 500 million+ unique devices running that software.
That is enough of a lead, in the leading Android tablet market, to make Amazon’s Kindle Fire the world’s most popular Android tablet. But it’s a very regional victory for now, and would likely to come a surprise…
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