Empire Avenue, no longer enough reward for the time?

There used to be a great free tool from Dr. Dennis which was disabled due to difficulties with the API.

http://de.linkedin.com/in/davdittrich .. thanks Dennis.

Now we have the V suggestion … without any credit or consultation being given for the billionaires in Eaves that have given their efforts tirelessly on Empire Av for several years.

Recently missions are getting less and less take up.

Too much time needed.

Not enough return for my time.

I have removed my account.

Good luck to those that remain.


Sleep – how to sleep better and make life more simple

Sleep – how to sleep better and make life more simple

Written by Jeff Haden and posted on LinkedIn.

If you are feeling stressed there’s a lot of useful tips in here.

For running a business, being an entrepreneur, as a company director, even as a Mum and Dad, there is a great wealth of common sense that we all forget in this article.


Enjoy, have a great weekend !

LinkedIn continues to evolve

From 29th July “Signal” a search facility on LinkedIn will disappear.

I quite like the new “megaphone” feature, where LinkedIn invites inluencers such as top leaders and trainers to talk about a topic. Recently “What inspires me” was the topic.

If you need some help try one of the online seminars that LinkedIn run


I know “What Inspires Me” but what inspires you?

In my life it is about relationships and leaving a set of legacies that can hopefully inspire my kids to live a life as happy as mine.

I mostly enjoy helping and seeing individuals thrive through creativity and hard work.

On LinkedIn they are running a “What inspires me” megaphone, see what you can find that resonates for you. There are 60 leaders writing their opinions of what inspires them.



This thread is a secret

Yesterday was a fascinating day.

I traveled to a big city to meet a friend that I’d never met face to face in real life, until yesterday .

We’d been chatting online for 5 years.

After four and a half hours of chatting, drinking and eating I now understand why this person wants to remain anonymous. Fiercely private but a really great friend it was such a joy to meet up.

So how do you create an online presence for a person who wishes to remain a secretImage?

Answer :- Work on their brand, not on their personal presence.

What if the person does not have a brand?

Answer :- Create one

There are a whole load of directors, artists, bands, and businesses where the people do not want a presence on social media, but they want their business to have a presence.

Networking – a different perspective

As I watch people network in networking meetings, I am often surprised. Meeting new people should be fun, but many people are stressed when they network. Why ? They become stressed because they attach an outcome to networking. Networking should not be  focused on a direct result, it should be used to build your brand. The difference is that you build a brand by creating exposure, but only when the brand and good reputation have been secured are you able to utilize that brand to easily secure new business.

Tip 1. Brand first – business second

Ineffective networking will make your networking experience a miserable one. If you become miserable you are less likely to close the deal, or strike up the right relationship with the key person you need to progress in your career, business or life.

Tip 2. Go to meetings you enjoy.

Example – I’m a night person, I usually prefer to network from lunch onwards.

At networking meetings I see people rushing to swap business cards, cover the room, see as many people as they can, it all looks a bit desperate. You should be looking for people who you can build a relationship with and then enjoy the benefits of mutual cooperation to help each other succeed. Do they need to become clients or business partners? No, they just need to become your friends.

Tip 3. Write on the card – the answers to the questions that will help you remember them.

So if you are at a networking meeting, don’t be surprised if you spend all night with just one or two people, if there’s a chance to really get to know someone, you should do just that, and enjoy the time.

Yes there are times when you want to collect all the contacts, I recently spoke in London at a B O C event, and some of my fellow speakers I really did not want to miss the chance to become LinkedIn to them. They are my industry peers and in Social Media Marketing we are often stronger as collective alliances than as individual social media experts.

So you are offered a card, should you take it? Yes, of course, to do otherwise will hurt the other persons feelings. So what should do with it, firstly ask if they network online. If yes, ask them which site they prefer to use.

Tip 4. Do what you promise at the event.

Loose connections are more effective online than offline. Why?

Offline loose connections do not add to your credibility, they are just a business card that collects dust, somewhere in the corner of your office. Online they increase your exposure to others looking for your services or products.

Normally though, most people at a networking event will just become “I know them” contacts. However, this is the power of loose connections, or as I call them “thin threads that grew stronger”. We all know repetition increases memory retention. So how do you utilize better memory retention in your networking actions to take you closer to your goals?

Offline – go to the same events regularly. Become known.

Online – be present, connect, post regularly, respond, thank, and allow time to let those thin threads grow stronger.

Having decided we want to build a brand what is needed in networking, assuming we are as yet unknown?

Tip 5 – Branding Tips

A. Decide which expertise you want to be known as the expert in?

B. Define which networking events are best suited to achieving A.

C. Always connect online where people are active, but make sure you network online where that person chooses to network online.

D. Offer friendship, deliver a “Pay it Forward”

So what is my very unusual take on networking?

I allow people to self sort.

I do not concern myself over the outcome of a relationship, I allow people to choose me. If they decide not to, that’s OK, as they almost say in Star Wars “these are not the people I was looking for” alliances are ONLY SECURED when everyone is at ease.

Self sorting works, but you need to play the long game …. not the short game.

If you want instant results, I’m not your guide, pick someone else.